The Learning Foundry required the development of a new brand identity to reflect their unique and exciting course offering, as well as their new state-of-the-art premises in Liverpool City Centre. The name ‘The Learning Foundry’ is inspired by the historic Foundry buildings, home to the overarching Regenda Group. This work aligned with their expansion plans for a large relocation into the city centre. This new chapter in their story provided a fantastic opportunity to reinvent themselves, and to better visualise their varied course portfolio, spanning the gap between education and experience. The brand was designed to be engaging, vibrant and exciting. This approach represents a unique look within the education and apprenticeship sector, seeking to develop career passion among Liverpool’s young professionals.